Welcome to Exorixy, your premier source for food and beverage (F&B) industry insights. We are here to elevate, optimize, and innovate. The name “Exorixy” is derived from Greek, meaning ‘mining’, reflecting our commitment to data mining, and uncovering actionable insights that drive success in the F&B sector.
Our Journey and Growth
Exorixy was founded in 2020 during the global pandemic, a time of significant disruption for businesses worldwide. Despite the uncertainty, we built a business focused on F&B research and industry trends. Over the past four years, we have expanded from a small group to a team of highly skilled consultants, driven by our deep focus on F&B consulting. Our unique approach is rooted in our three pillars: Elevate, Optimize, and Innovate.
Elevate
Optimize
Innovate
At Exorixy, what differentiates us is our exclusive focus on the F&B sector, allowing us to dedicate all our resources and expertise to it. This laser-like focus allows us to dive deep into the complexities of F&B, from raw material sourcing and ingredient processing to production, packaging, distribution, logistics, and consumers—including retailers, food service, and direct-to-consumer (D2C).
We stay up to date with the ever-evolving F&B landscape, keeping track of market trends and emerging technologies. This continuous focus on industry developments ensures we are always in tune with the latest shifts, enabling us to provide our clients with insights that are timely and actionable. Our in-depth knowledge of the sector allows us to understand consumer sentiment and help clients shape their strategies accordingly.
Staying at the forefront of industry developments and technological advancements, Exorixy ensures that our clients receive the most up-to-date information and insights. This unique perspective allows us to build lasting relationships with our clients, supporting them in achieving their business goals and fostering long-term success.
Our Mission, Vision, and Values
Our unique process combines personalized offerings with a techno-commercial approach, allowing us to deliver bespoke solutions that drive measurable results. While we’ve worked with multinational corporations, we also specialize in supporting startups, helping them with turnaround and transformation strategies.
Our vision is to be the leading source of client-centric solutions in the F&B consulting sphere. We aim to set the standard for personalized service and long-lasting partnerships. Our values drive everything we do:
Accountability
Customer Centricity
Diversity & Inclusion
Excellence
Integrity
Innovation
Diversity & Inclusion
Excellence
Integrity
Innovation
Our Approach
Exorixy specializes in delivering comprehensive research and market insights for the F&B industry, catering to both B2B and B2C sectors. Our methods are designed to gather robust quantitative data and qualitative insights. We validate our findings through targeted surveys, categorized by:
Categorized by generational groups, such as Baby Boomers, Generation X, Millennials, and Generation Z, to account for generational differences in attitudes and behaviors
Classified by region, city, urban or rural area, climate zone, or proximity to distribution channels
Grouped by the context or environment in which products or services are used, such as home, work, leisure, travel, or social settings, providing insights into usage patterns and customer needs
Segmented by socioeconomic indicators like occupation, income, education, and social class, providing insights into purchasing power and lifestyle preferences
Classified by recreational interests, hobbies, leisure activities, and personal pursuits, providing insights into lifestyle preferences and spending habits
Categorized by psychological traits, lifestyle choices, and behavioral patterns
Based on family life stages, including singles, couples, young families, and retirees, offering insights into household priorities and lifestyle changes
- Generational cohorts : Categorized by generational groups, such as Baby Boomers, Generation X, Millennials, and Generation Z, to account for generational differences in attitudes and behaviors
- Geographical location : Classified by region, city, urban or rural area, climate zone, or proximity to distribution channels
- Product usage context : Grouped by the context or environment in which products or services are used, such as home, work, leisure, travel, or social settings, providing insights into usage patterns and customer needs
- Socioeconomic status : Segmented by socioeconomic indicators like occupation, income, education, and social class, providing insights into purchasing power and lifestyle preferences
- Psychographic profile : Categorized by psychological traits, lifestyle choices, and behavioral patterns
- Interests and hobbies : Classified by recreational interests, hobbies, leisure activities, and personal pursuits, providing insights into lifestyle preferences and spending habits
- Family dynamics : Based on family life stages, including singles, couples, young families, and retirees, offering insights into household priorities and lifestyle changes
Generational cohorts
Geographical location
Product usage context
Socioeconomic status
Interests and hobbies
Psychographic profile
Family dynamics
Our qualitative research relies on a network of over 1,000 experts and 50+ partners across the globe, providing real-time, unbiased data.
Exorixy follows ESOMAR guidelines, ensuring our research practices meet the highest standards of quality and ethics. With this comprehensive approach, we are equipped to deliver targeted research and industry insights to help our clients make informed decisions.
Comprehensive Solutions Across All Business Units
Exorixy is a trusted partner across all departments and business units within our client organizations. We work with procurement, research and development, production and operations, product management, quality control, sales, marketing and business development, supply chain, logistics and distribution, strategy, operations, consumer insights, sustainability & ESG teams across Fortune 500 companies. Our experience spans working with executive leadership and their teams to support them in their short-term (1-2 years), mid-term (2-5 years), and long-term (5+ years) strategies.
Our unique process combines personalized offerings with a techno-commercial approach, allowing us to deliver bespoke solutions that drive measurable results. While we have worked with multinational corporations, we also specialize in supporting startups, helping them with turnaround and transformation strategies.
Try Us
Exorixy is your trusted partner in the Food and Beverage sector. We are committed to elevating, optimizing, and innovating in every aspect of our work. Whether you are a multinational corporation or a startup, we have the expertise, experience, and dedication to help you succeed. Join us, and let us shape the future of the F&B industry together.
